At the heart of our brand, we believe in more than just great hair and body care — we believe in thoughtful, sustainable choices that support everyone.

Our journal is where we share stories, insights, and tips that reflect our commitment to sensible, eco-friendly products designed for all, regardless of hair type or style. Here, you’ll also find features on local businesses, small entrepreneurs, stylists, and shop owners who, like us, are dedicated to fostering a community of care that values sustainability, inclusivity, and conscious living.

Visit our latest entry and join us as we connect with the people and practices that inspire us — and, we hope, you too.

Journal

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Let's Talk About Standard Pomade!
Pomade Sensible humans

Let's Talk About Standard Pomade!

Hey there, welcome back! The last time we chatted, we gave a bit more information about our fan-favorite, Texture Powder and how it can be used to revitalize hair and create some pretty amazing looks. Now it's time to...
The Process - Pomade
Bts Pomade Process

The Process - Pomade

Recently we caught our Head of Production, Ian, doing what he does best. We hope you enjoy this behind the scenes look at how we create our pomade from start to finish in our Brooklyn...